Contact us: +61 434 601 399

Sodona Talks

Street Fundraisers: the true cost of the hard sell

Thursday, February 13, 2014
Mumbrella   Read More . . .

Why You Should Never Trash Your Brand

Monday, February 03, 2014
A common mistake leaders make when taking on a new organisation is to try and change the existing brand to something that reflects the organisation that they were perhaps hoping to lead - an action that can potentially end in disaster. As a marketer,  I have heard new CEOs  say "I don't like your brand",  as if the brand is something made up on the fly, that can easily be exchanged for a new one of his or her choosing.    Read More . . .

There is No Point in Laying Blame.

Monday, August 19, 2013
    Read More . . .

Here Come the MOOCs!

Friday, July 26, 2013

   Read More . . .

Bad TV Ads - why do they work?

Monday, July 08, 2013

bad tv ads
   Read More . . .

Welcome to our website

Sunday, May 05, 2013

   Read More . . .

Enter Email Address to Receive Newsletter

Recent Posts